Digital Strategy

16/05/2017
Removing cash reduces the risk and cost of cash handling, average basket values are consistently higher online than offline, Gift Aid is easier to apply digitally and GDPR compliant data simpler to verify. All good reasons for celebrating a move to non-cash giving but charities will need to grab the opportunity now and then adapt their processes over the coming years to maximise such changing habits. In this blog, we identify five tips for successful non-cash fundraising. Read More
 
18/10/2016
Last week we welcomed the very first cohort to the Third Sector Digital Leaders’ programme, which we are running in partnership with The School for Social Entrepreneurs. It’s the first digital leadership skills training programme of its kind in England and Wales, aimed exclusively at the leaders and senior management of charities and social enterprises. Read More
 
22/09/2016
How are charities using social media? What issues are they facing? How can they overcome them? These are some of the questions raised in our recent twitter chat as part of the launch of the Charity Social Media Toolkit. This article summarises the chat and responses. Read More
 
11/08/2016
According to Harvard Business Review, 66-84% of digital transformations fail. Why is this? As a starter for ten, I’ve mapped out below 7 ‘big picture’ things it’s critical to get right. I’ve included three questions to help you get going in each area, although bear in mind there are a lot more Read More
 
07/07/2016
Digital transformation is the buzzword of the moment. Chances are that your organisation is either in the thick of it, about to start it or at least talking about whether to do it or not. But what does it actually mean? In his recent blog, Matt Collins points out that definitions are few and far between. And if you’ve yet to be convinced about the need to go digital then Matt’s blog is a treasure trove of useful stats as to why you should. Read More
 
26/04/2016
Your team are chomping at the bit to get going with developing a digital strategy. Yet it’s proving difficult to get off the ground. Your board aren’t convinced that they need to invest in it this year, your CEO is nervous of Twitter (and most other digital channels), and your colleagues who were initially so enthusiastic about the project are losing heart. Does this all sound familiar? Read More