Categories: The Latest in Charity

The Future Of Social Advertising for Charities – HINT It’s Video!

As part of the Charity Social Media Toolkit, we interviewed Matt Oliver from Search Star.

Matt shares his tips on:

  • How to access Google’s free Ad Grants for charities (Search Star offer free management for charities)
  • Why defining your audience is key to Ad Grants and paid search
  • Why paid advertising is going to be increasingly important for charities
  • What’s working right now
  • How to get started with paid advertising
  • The future of social media advertising (Hint – it’s video)

Listen here or via the link below.

Read the full Charity Social Media Toolkit here.

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