Building an employer brand online: Using social media to recruit

This text refers to our Social Media course held in 2015. We are currently organising our training dates for 2017, to register your interest, please make an enquiry.

Book your place on one of our half-day workshops to learn how to use social media effectively and confidently in your healthcare role. Whatever your level of experience, our courses will help you to get the most out of social media. This course is ideal for communications and clinical colleagues.

Course background

If you work in HR you may have wondered how social media can help you find and recruit the best candidates to your positions. This half day course will give you an introduction to how online employer branding and social media can be used to build networks of potential candidates and referral networks to actively target jobs to relevant candidates.

Using practical examples and step-by-step guides on LinkedIn, YouTube, Twitter and Facebook, we’ll discuss and explore what options there are to build an engaging online brand that attracts quality applications.

You’ll leave being able to find your target candidates online, create content to entice people to apply for your jobs and build user journeys which help deliver quality over quantity of candidates.

Course Details:

Half Day - Time: 1:30-5:00

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